Positive Statements

We're going to focus on the positive, because negativity can get you down.  As mother always said, "Fuck you, negativity!"  She also said, "Don't wear your sisters clothes - Jesus will cut your dick off."  Anyway -

Positive statements

• The Trivago guy is better than a leaking barrel of toxic waste.
• The State Farm commercials are better than being sodomized by a prison guard with a migraine and a broken off mop handle.

Let's add an exclamation point to increase the positivity.

Positive statements but with an exclamation point to increase the positivity

• The Nationwide commercials are better than being told, "... if you don't convert to Islam we'll cut your fucking head off!  Hey infidel, is that the new iPhone?  My contract is up soon!"
• The GEICO commercials are better than getting run over by a dump truck with a double rear axle!
• As one gets older, winter gets shorter and shorter!  (assuming one hates winter)
• Waking up next to a dead hooker isn't that unusual!  Don't panic!
• Commercials with Blake Griffin are better than a sexually transmitted disease!

Affirmative Statements

Some Detroit Tigers fans held up some rather gloomy signs during today's inevitable defeat to the Baltimore Orioles.

'Refuse to Lose' isn't entirely bad because it's short and it rhymes, but 'Not Giving Up' could benefit from being run past a focus group.  They may have some ideas for ways to improve this sign.  For example, they'll probably suggest the obvious - such as the addition of an asterisk - which was required by the legal team.

Not Giving Up*  *We've totally given up. We're going to lay down in the path of this truck now.

The addition of an exclamation point changes everything.

Not Giving Up*  *We've totally given up. We're going to lay down in the path of this truck now!

Maybe something more upbeat.  Fans want to see a positive message.

It looks like we're going to lose!

See how the exclamation point really adds emphasis?

The person in the picture is probably a professional and works for an automaker in the marketing department.  That's where the smartest people are usually kept.

Our cars no longer explode!

The airbags almost always work!

Remember to pump the brakes.